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Up until about 2018, if a non-watch person asked you, an enlightened "watch person," what (mechanical) watch they should buy, there's a pretty good chance you'd direct them to a Seiko 5, more specifically the SNK 800 series, a simple collection of 36mm watches from Seiko that, at the time, sold for $65, give or take. The SNK series was cheap and functional, with an...

Tissot has made the strongest push of any watch brand of late in breaking through to mainstream watch buyers with its throwback PRX line of watches. You know — the integrated bracelet, Royal Oak-on-a-budget pieces that have come hard for the "Hamilton Khaki Field Mechanical is the best value in mechanical watches" hive. Well this past week, Tissot emerged with a brand new take:...

When your birthday happens to land in March, it can be challenging to disavow oneself from the notion that any one of the exciting new watch releases is somehow connected to your big day. At least, that's how I felt when I saw that Seiko has just uncovered a new GMT model range for their sporty Prospex collection that not only has Marine Master-derived...

What We Know Seiko certainly knows when it's got a good thing going and while it might not want to mess too much with success, it certainly knows how to give its watches a cool and fresh new look. For evidence, look no further than today's expansion of the Seiko Black Series with three of the brand's most popular watches. Much the way Seiko...

When Tissot showed us the PRX Chronograph last year (digitally), I ordered one during the introduction presentation. You can call it an impulse purchase, but I was so incredibly enthusiastic that I didn’t have to think long. And when we visited the Tissot manufacture in Le Locle a few months ago, it made me even prouder to have one on the wrist. Tissot’s headquarters...