EMBRACING THE “NEW RETAIL” IN COMING DECADE
Mywow2 aka WoW² sets an exciting direction for the coming decade with the latest opening of WoW² Concept 10, a 600 sq ft open concept outlet inside Isetan Lot 10. Founded in the heart of Kuala Lumpur during 2010, it has since expanded to International Markets like, Thailand, Singapore & Vietnam. As the World races into the digitalization era, WoW² steps up its own march towards “New Retail” or “Omnichannel landscape, aiming to integrate both offline and online experiences at this highly accessible location.
The WoW² Concept 10 can easily transform into a “live broadcast” center covering a huge variety of special topics from leather straps to offering advice on watch collecting from watch experts. It can also doubles up as an “experience center” for our online clients who desires to participate our special workshops held once every month. The step towards “New Retail” is just the beginning and the 1st phase of “New Retail” is expected to be completed by the end of 2020 once all our strategic partners has adapted to the changes. Within the WoW² Concept 10, there shall be 4 signature Concepts that is designed to be uniquely different from the others. Each of these Concepts aided both the seasonal collectors and those that just starting on to a true bespoke journey. "BE DIFFERENT, BE YOURSELF"